Marco A. Minoli

Marco A. Minoli began his career in games marketing in 1997. A dedicated enthusiast of video game niches and vertical market segments, Marco has held marketing roles at EA and Eidos. Currently, he serves as the Director of Publishing at Slitherine, a company specializing in strategy and wargames. Marco is deeply committed to nurturing sustainable business practices and promoting responsible growth within the gaming industry. His extensive experience and passion for the sector have made him a key player in driving innovative and ethical approaches to game publishing.

The Challenges and Successes in Publishing Licensed Video Games in 2024 and Beyond

Creating a licensed video game using a pre-existing narrative universe is not an easy job. Studios have to stay consistent with the original lore, respect the licensor's standards, and stay true to the spirit of the film or TV series, but at the same time, they must create new elements, original characters, and believable yet original unreleased scenarios. Join Marco Alessandro Minoli (Director of Publishing at Slitherine behind games like Terminator: Dark Fate - Defiance, Warhammer 40,000: Gladius and Battlesector, and Starship Troopers: Terran Command) in sharing candid stories of the challenges and best practices in creating modern licensed video games from both the creative and business perspectives.